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Earth Hour: Flip the switch and go dark to #Connect2Earth

29 Mar 2019

Photo credit: (Under Creative Commons license) Earth Hour. A light drawing creating the 60+ symbol portraying the message of the “Beyond The Hour” Campaign, 28 March 2015 in Cholula, Mexico by René Padilla Quiróz.

All over the world, millions of people will spend an hour in the dark during Earth Hour starting on 30 March at 8:30 p.m.

The World Wide Fund for Nature (WWF), which partners with the U.N. Convention on Biological Diversity (CBD), is hosting its annual Earth Hour #Connect2Earth event, which was first held in Sydney in 2007 to celebrate biodiversity.

“Together, we hope to create a movement of people around the world who are speaking up to tackle the dual challenge facing the planet – climate change and the loss of nature,” organizers said in a statement.

The aim is to open up conversations about nature, raise awareness on the values of biodiversity and inform people of the steps they can take to conserve and use it sustainably.

Over the past decade, Earth Hour has helped bring climate action to the top of the political and societal agenda. By encouraging awareness through the event, organizers aim to create a broader movement to protect and restore nature.

Earth Hour 2019 is on Saturday, 30 March from 8:30 p.m. to 9:30 p.m. in your local time zone.

Connect to Earth online toolkit:

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